Jade LB is a London-based creative writer and academic. Her writing and academic interests include black British life, identity and culture, sub-saharan African politics and Decoloniality. Jade currently works at London Metropolitan University teaching study skills to further & higher education students. She also developed and led the African Politics module over two years (20-21 & 21-22).
In 2005, Jade LB began releasing chapters of her seminal work, Keisha The Sket [Keisha Da Sket], which she had begun in the same year, aged thirteen. Beginning on the platform formerly known as Piczo, and shared among young people, Keisha The Sket went on to become a viral modern classic of black British culture, pioneering both online serialisation and viral content, as well as youth-authored youth experience.

Keisha The Sket was acquired by #Merky Books and published in October 2021. It went on to win the Book of the Year in the Discover category at the 2022 British Book Awards.

Jade has created and exec-produced Amazon’s +44 presents The Noughties podcast. This podcast takes you back to one of the most exciting decades for black music and culture with a nostalgic journey through the “Noughties”, joined by special guests who helped to define the culture of that era.